I Might Have Been Wrong About Medium

Seven ways I am leveraging Medium stories

J.R. HEIMBIGNER
4 min readApr 15, 2022

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Photo by Tasha Lyn on Unsplash

I might have been wrong about Medium. When we started seeing an extreme downturn in stats, I started getting on the complaint train. I figured that it might even be the downturn of the platform.

I shared how I would try and expand my horizons a while back, which has and has not worked. Yes, I still think the new Medium app sucks, but I also think Medium has a lot of potentials.

Why am I changing my mind?

After these rough posts, I started writing more short and mid-form articles. I also started to focus more on SEO with my posts. Then, what seemed like out of nowhere, I started getting these jumps in views and reads.

These jumps in views and reads didn’t turn into dollar bills on Medium, but they doubled my small writing email list. The other thing I started seeing was people buying products or reaching out for services.

This led to income from other areas than Medium, but I am sure the traffic came from Medium stories found in search. In the last few months, I learned that getting fresh readers from outside of Medium might be crucial to success on Medium again.

How do we make this pivot on Medium?

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J.R. HEIMBIGNER

Author of 13 books on Amazon with more on the way. I want to help you write your book: jrheimbigner.substack.com